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Please e-mail us using this form, or you can use this e-mail address: to send e-mail using your own e-mail program.

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Tips & tools: What should I write?

Here are some tips to writing effective marketing copy. Remember, we are here if you need additional help with your copy.

  • Use phrases and words that are friendly and welcoming.
  • Remember your audience! Your choice of words and phrases may change depending on who you are talking to — community members, business leaders or prospective and current students.
  • If appropriate, write in first or second person (i.e. "our program," "our graduates," "your future"). Keep it short and to the point.
  • Use bullet points or a list when it's appropriate.